Community Research. Cultural Change.
Who we are
Centrality Research is a specialized team helping to bring a community-driven voice into your decision-making. Consumers, visitors, readers: They all want authentic experiences tailored to their interests.
But it can be difficult to determine what exactly they’re looking for.
That’s where we come in.
Our team has spent a lot of time creating messages, building momentum, and developing strategies to better connect our clients with their communities. We use research-based approaches to create a path forward with measurable and demonstrative impacts.
Through strength-based innovation, we can help you to bring more people to the table and reinvent what it means to do business.
What we do
We consult with your team to create customized solutions that are right for your organization and community.
Together we will co-develop a roadmap using participatory action research, appreciative inquiry, human centered design, storytelling, and other culturally responsive research methodologies to set you up for success in both your short- and long-term goals.
Community connects everything we do.
Let us help you gain deeper community insights to build a stronger organization and a more inclusive future.
Evaluation Design and Coaching
We believe in the power of outcomes and goals. Our team can help you identify the outcomes of your program and develop tools to measure against them. We employ interactive data collection techniques, culturally-responsive evaluation methods, and provide clear and impactful reports.
Embracing evaluation is an important part of a successful organization. We offer coaching, consultation, tool building, and training anywhere on the spectrum from Evaluation 101 to thinking about integrating evaluation efforts with larger data gathering strategies you are undertaking. Let us help you build your evaluation efforts and build a culture of reflection, data, and transparency.
Strategic Community Engagement
We have developed a unique Co-Creation Process that will support your desires to bring more and diverse voices into the decision-making process to ensure relevancy and connection with your organization and your products.
We will work with you to map a community engagement process for your project and establish benchmarks with quantitative and qualitative measures. This allows for opportunities to reflect, adjust strategies, and understand how your efforts are paying off.
Building the Case
Is your business a B Corp, thinking about the triple bottom line, or social responsibility? Do you need support in planning what data can help you to make a compelling case to your stakeholders? Or are you struggling to piece together the impacts that your business decisions are making towards your long-term goals? We understand.
We can support you in thinking critically about the ways that your business decisions move you closer to the better world you are contributing to. We can help you to create a plan of how to track your progress, address your challenges, and provide you with the data points you need to document and share your journey.
Designing Organizational Culture
Staff and Stakeholders are important communities. Our team can support your efforts to gain a deeper understanding of internal and external perceptions of your business culture. We will work with you to determine areas for focus and growth and provide you with ongoing benchmarking to determine the impacts of your efforts. Are you focusing on JEDI and Belonging efforts? We have deep expertise in these areas - let us work with you to increase participation in your efforts, collaboratively determine your goals, articulate the best strategies to begin (or continue) to move forward, and create measures to ensure progress and accountability.
“Our exhibits and our programs are only as relevant as they are connected to the imaginations, desires, and wisdoms of our communities. The Centrality Research team has the super power the help organizations tap into community energy and expertise.”
— HEATHER NIELSEN, Chief Learning and Engagement Officer, Denver Art Museum
Contact
Feel free to reach out to discuss how we can support your work hello@centralityresearch.com